February 22, 2023

Developing a Business Case for HREFLang Implementation

Need to convince your stakeholders why they need to invest resources for hreflang Implementation? Here’s how to build a business case for hreflang. TABLE OF CONTENTS Getting budget for the integration of the functionality into the site can be a challenge for site owners of any size. The purpose of […]
September 28, 2022

Why Google Needs to Support hreflang

There is an interesting set of threads on Twitter and some comments on Reddit about the value of hreflang and due to the recent depreciation of the International Targeting report, does Google still need to support hreflang. There were also comments that “Google Should be able to use some of […]