May 7, 2019

Why your Custom HREFLang Implementation Does not Work

I get a lot of emails and tweets from site owners that have implemented HREFLang on their site only to not have it work.  Most of them are the contributing factors match those found by SEMRush in their 13 Most Common HREFLang Mistakes research report.   Working through some of the […]
January 1, 2019

Cross-Domain HREFLang XML Site Map Hosting

We have found a common barrier to HREFLang XML implication is the pushback from IT to update the files. Due to security reasons, many DevOps teams have strict controls on uploading into the root of the site and the frequency of updates.   The craziest case was a client that […]
December 31, 2018

Are IT and SEO’s Killing your Global Business?

In the past few months, we have had a couple of clients that were successfully using HREFLang Builder migrate to internal solutions that resulted in significant errors and negative impact on the business.   We took a deeper look at why these migrations were necessary and then why these internal solutions […]
October 13, 2018

Complexities of HREFLang Implementation – Source File Issues

The first step of developing and deploying HREFLang Elements for your site is understanding and gathering your source files.  The purpose of this article is to outline some of the challenges we see with building the lists of URL’s and suggestions for overcoming them. Challenge 1 – XML Site Maps […]